What impact can negative feedback have on a business?

Assignment Details One of the important aspects of a social media page is the ability to reach your audience. Facebook, Instagram, and Twitter are some of the platforms that businesses are using to connect and build a relationship with their customers. As businesses continue to grow their online presence, it is important to consider the best practices that can be used in the creation of a social media presence. For example, a business can establish a blog as a method of distributing information to its customers. However, it is not uncommon for negative posts from customers concerning a company’s products or services to be posted. When this happens, the company needs to be quick in its response to avoid a decline in its reputation. Review this article for more information on how businesses are working to build a better social media presence: 15 Tips to Building a Better Social Media Presence After you have reviewed the article, download the assignment template here, and then in a 3–5-page paper, answer the following questions: How should companies address negative feedback given on social media? Provide an example of negative feedback given on social media and how this feedback was addressed. What impact can negative feedback have on a business? How can a business turn negative feedback on social media into a positive for their business? Please submit your assignment. For assistance with your assignment, please use your textbook and all course resources. Reference Statusbrew. (2021, September 14). 15 tips to building a better social media presence. https://statusbrew.com/insights/social-media-presence/ Individual Project Rubric The Individual Project (IP) Grading Rubric is a scoring tool that represents the performance expectations for the IP. This Individual Project Grading Rubric is divided into components that provide a clear description of what should be included within each component of the IP. It’s the roadmap that can help you in the development of your IP. Expectation Points Possible Points Earned Comments Paper investigates how companies address negative feedback given on social media. 30 Provided examples of negative feedback given on social media and how this feedback was addressed. 30 Discuss what kind of impact the negative feedback had on the business. 30 Identify best practices for having a social presence and addressing negative customer engagement/feedback. 25 Professional Language: Assignment contains accurate grammar, spelling, and/or punctuation with few or no errors. (APA formatting is required or style specified in assignment). 10 Total Points 125 Total Points Earned