When dealing with people, researchers define a sample as a set of respondents (people) selected from a larger population for the purpose of a survey.

Using the Kaltura software in your Blackboard classroom, record yourself presenting your executive summaryA sample is a finite part of a population whose properties are studied to gain information about the whole. When dealing with people, researchers define a sample as a set of respondents (people) selected from a larger population for the purpose of a survey. The difficulty in using sampling lies in planning: a sample’s generalizability must be evaluated and a sampling method must be chosen that will best suit the research needs in question.