Select a brand name of a product and describe words that you associate with this brand to create a schema.

regarding the topics of brand image, brand personality, brand extensions, and brand personalities. For your responses, you can either select one product to answer all of these questions, OR you can select a different product or service for each question. Do NOT duplicate the examples found in the text. Find a unique example for each of your responses. This assignment is worth 30 points. Each question is worth 10 points.Brand image: Select a brand name of a product and describe words that you associate with this brand to create a schema. Remember that a schema captures what a brand stands for and how favorably a consumer may view the brand. Provide at least 5 descriptive words to create this schema of your brand and then explain why you choose those words.Brand personality: A brand’s personality is the way that the consumer would view or describe this brand as if it were a person. Select a brand that you are familiar with and name two ways that you could describe this brand as if it were a person. Explain your selection.Brand extension: A brand extension occurs when you use the brand name of a product with a well-developed image of that brand and then extend this to a product in a different category. Name one example of a brand that you are familiar with in terms of a product, and then explain how you might create a brand extension with a product in a different category. (An example might be the use of an Oreo cookie (Nabisco) brand which could be extended in a package of Breyers Vanilla Ice Cream with Oreos.)