Explain and evaluate how developments in the general environment may now and in the future influence the company.

1.The company’s overall strategy, its strategic direction, leadership, main problems, and challenges:In this section, you should explain what the company’s overall generic corporate, business, and functional strategies (where appropriate) are and explain the company’s overall strategic direction and leadership. Here you should also discuss and evaluate strategic problems and challenges that the company currently faces or may face in the future.2.Analysis of the general environment:In this section, you should clearly present yourPESTEanalysis’ findings. Explain and evaluate how developments in the general environment may now and in the future influence the company. In this section, you should be able to list and discuss the main opportunities and threats to this company.