Explain the concept in your temporary random discussion group.

Our guest speaker will be Alice Loy from Creative Startups. She will be talking about some of the starts ups she has worked with internationally.https://creativestartups.org (Links to an external site.)Watch the recording of her talk and pick two concepts that the guest speaker talks about in the recording that relate to the international marketing environment (chapter 2 in the book). Be specific about a concept that was not already explained in your group. Explain the concept in your temporary random discussion group. Your project groups will be assigned at the end of Week 2 after I have the student info sheets from all the students.Purpose: The guest speaker is to expose you to smaller start up companies that are going internationally and this assignment is for you to show me what you took away from her talk.