CASE ANALYSIS: TATA STARBUCKS: A BREW FOR INDIA?
CASE ANALYSIS: TATA STARBUCKS: A BREW FOR INDIA?
June 16, 2020 Comments Off on CASE ANALYSIS: TATA STARBUCKS: A BREW FOR INDIA? Uncategorized Assignment-helpPlease write a case analysis about TATA STARBUCKS: A BREW FOR INDIA? and answer the following questions: (a) What factors have enabled the company to deliver strong performance in the past? (b) What are some of the important issues confronting this company and what external developments and internal actions might have caused these issues? (c) If you were taking over as CEO of the company at the end of case, what courses of action would you pursue to address these issues? Explain how you would implement these, how they would address each issue, and what potential risks may exist. Case analyses should be written in essay style (Times New Roman, 12pt font, double-spaced, 1-inch margins) The book needed is the following, but I will provide the pages for the case analysis and pages from the book that explains what is a case analysis: BOOK: Strategic Management: Text and Cases (10th edition) by Dess, McNamara, Eisner, and Lee (referred to as DMEL) and published by McGraw-Hill.