Elaborate a report analyzing the relationship between brand association and customer behaviour in the Sports Industry .

Elaborate a report analyzing the relationship between brand association and customer behaviour in the Sports Industry • Select a brand (it can be real or not) and design a sponsorship project for your brand Your project shall cover the following topics: The Brand Local and global sponsorship objectives (create brand awareness, increase revenue, release a new product…) Your budget and criteria to invest in sponsorship projects List of potential properties to sponsor (Local and Global) and why What is your sports sponsorship process and sponsorship selection strategy? What is your Corporate Social Responsibility strategy?