What is the stage of the product’s life cycle in the foreign market?

Your goal is to find a company that has room for continued international expansion and identify a new prospective location for that to occur. Your company should follow the parameters below:1. The company should have a minimum of $1 million in annual sales. 2. The company should be publicly held and listed on the stock exchange.3. The company should have a minimum of 100 employees.4. Not Coke, McDonald’s, or FordWhen you think you’ve chosen the company, you need to write a 5-7 page prospectusfocusing on the outline of information below. Your purpose is to justify that the company is strong enough for international expansion (profit, market share, distribution, etc.). You MUST include references for the information that you include in the paper (these are not included in the 5-7 page limit). A.Company Strategic Analysisa.Short opening paragraphb.Company Background Information (Table preferred) including:i.Industry classificationii.Company Nameiii.Website URLiv.Email addressv.City, State, Zip code of corporate headquartersc.Relevant evolution of growth of companyi.Sales and profit for the last three years (Table preferred)ii.Is your company a group (part of a chain/franchise) or individual?SizeNumber of locationsOwnership structured.Strengths and weaknesses of company/product (SWOT analysis).B.Target Market Overviewa.Determine the target market for this new product. In this section, you should be answering who would need this product. If the target market is not defined on the company Web Site, make assumptions (and justify) about the target market. You must be specific about the parameters of your target market (end user).b.Compare and contrast the end users in the foreign and domestic markets.C.International Involvement.a.Is your company currently involved in the international market? If so, where? If not, why not?b.Methods of International Involvement (discuss). You DO NOT have to evaluate all the choices below. Focus on the methods that would most likely be applicable for your company. Possible methods include:i.Exporting (direct and/or indirect)ii.Joint Venturesiii.Wholly-owned manufacturing subsidiariesiv.Management contractsv.Licensingvi.Franchisingvii.Company owned retail store(s)viii.E-commerceix.Importingx.Other(s)c.Identify at least two major competitors and discuss their level of involvement in the international market.d.Analysis of the Internal Environment. Can include but is not limited to:i.Financial Resourcesii.Intangible Resourcesiii.Human Resourcesiv.Physical Resourcesv.Are these areas strengths/weaknesses for your company?e.Analysis of the External Environment. Can include but is not limited to:i.Industry analysis (in what industry does your company compete?)ii.Industry sales and growth rates for the last two yearsiii.Key trends and drivers in the industry (i.e., Brick and Mortars, Personalization, Automation, Artificial Intelligence, Marketing analytics)iv.Competition (threat of new entrants, threat of substitute products, determinants of supplier power, determinants of buyer power, competitive rivalry, etc)D.Evaluation of Global Readiness. Based on the information provided, is your company/product ready for global expansion? Justify your decision based on the questions below [Select those areas which are most applicable for your company. You do not have to address all of the questions.]:i.Is the foreign market similar to the domestic market?ii.Is the end user of the product in the foreign market the same as in the domestic market?iii.Is the product successful in the domestic market?iv.Is the product unique?v.Does the product perform the same function in the foreign market as it does in the domestic market?vi.Are the product use conditions the same in the foreign market as they are in the domestic market?vii.Does the product need modifications to meet the needs of the customers in the foreign market?viii.What is the stage of the product’s life cycle in the home market?ix.What is the stage of the product’s life cycle in the foreign market?x.Does the product require after-sales service?xi.Is the company in a position to provide after sales-service to its customers in the foreign market?xii.Would export orders hurt domestic sales?xiii.Does the company have the financial resources necessary for export?xiv.Does the company have the in-house personnel with export-related knowledge/expertise?xv.Is international/global participation part of the Mission Statement of your company?xvi.Is international expansion part of the strategic business plan of your company?xvii.Would the company be willing to investigate export market opportunities?xviii.Would the company be willing to attend and/or participate in Trade Shows abroad?xix.Is the company willing to translate company literature into one or more foreign languages?xx.Are the company’s top competitors involved Internationallyxxi.Is the industry highly regulated?xxii.Is the company certified (ISO 9000 or other)?