What role does brand and price play in their buying decisions?

Assess the following and generate a report: •Analyze thetype of retail stores they like to shopand visit.•Do they have specific favorite brands and retail showrooms? •Assess their buying decisions and the motivations they have for purchases. •What role does brand and price play in their buying decisions?Analyze if they are price sensitive or not. •What are the influences of product sustainability and what does “sustainabilityand ethics in fashion” mean to them?•Assess how digital and online shoppingretailhas changed their buying behavior. The report must include the interview transcribed along with your assessment of their answers.In addition to above, you can include additional series of questions for your interview.The structure can include (but not limited to) : Introduction, previous research and literature , methodology, interview, findings/assessment section of their answers, differences between the genders for their answers, & final conclusion. Grading criteria: •Logic and understanding of the questions •Articulation of written arguments and quality of explanation •Content •Grammar and spellings•Critical thinking •Organization and format and references