Choose a successful platform business you are interested in, and analyze its business model innovation and platform strategy, and how they enabled it to gain an upper hand in the competition. The emphasis (and key grading criterion) is if you are able to analyze the specific design of its platform that made it successful against competition (good if you can compare key design features against one or two key competitor), based on understanding of key platform strategy concepts from the literature, rather than a superficial description of the platform. Also think about what lessons can you draw from your research on your own career (Accounting). You need to read at least 5 HBR articles https://www.google.com/search?client=safari&rls=en&q=hbr+platform+strategy&ie=UTF-8&oe=UTF-8 and include these sources for your research in the footnotes. Below are some optional resources on how platform thinking can help companies grow faster despite limited resources, and some more articles at the bottom of the webpage: https://hbr.org/webinar/2016/04/how-platform-businesses-are-transforming-strategyhttp://platformed.info/Here are just some examples of platform companies:•TikTok, Medium, Viki, Reddit, Huffington Post, Twitch•Skillshare, Udemy, Wattpad, LegalZoom, Hired, Etsy•Upwork, Instarcart, Lending Club, HomeAdvisor, TaskRabbitThe length guideline is three page length in attached word document, single spaced, with additional page for the references.