Describe a new product that you can imagine developing and bringing to market.
In Discussion Forum 1, post your response to the following discussion questions. Reply to at least two classmates’ responses by the date indicated in the Course Calendar.
Describe a new product that you can imagine developing and bringing to market. (It can be a good or a service.) What is it? Why does it interest you? What existing company could integrate this product into its product line?
Answer these questions:
Would the development and testing of a new service differ from those of a new product? Why?
Is it important that a new product be closely related to a current product line? Why?
