Discuss Thomassen, Jean-Pierre (2019), “Customer Perceived Value and Value Propositions: Fundamentals,” and”Thomassen (2019), Value of the Customer: Fundamentals.

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Discuss Thomassen, Jean-Pierre (2019), “Customer Perceived Value and Value Propositions: Fundamentals,” and”Thomassen (2019), Value of the Customer: Fundamentals.
May 25, 2020 Comments Off on Discuss Thomassen, Jean-Pierre (2019), “Customer Perceived Value and Value Propositions: Fundamentals,” and”Thomassen (2019), Value of the Customer: Fundamentals. Uncategorized Assignment-help
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All assignment instructions are in the attached word document containing the assignment itself “Individual Assignment_.docx”. The following two sources are mandatory to be used: Thomassen, Jean-Pierre (2019), “Customer Perceived Value and Value Propositions: Fundamentals,” and”Thomassen (2019), Value of the Customer: Fundamentals. Working Paper”besides these two i have attached 6 more relevant sources which can be used, but are not mandatory.Some relatively easy calculations have to be done. They have asked me to do an integrated analysis of the value ofthe Customer (VOC) and value for the customer (VFC). based on 400 employees. The dataset has been added as an excel document.