Do you think it is possible to run a socially conscious company (in the way of Ben & Jerry’s) and still maximize shareholder value? Why or why not?

1) Provide brief evidence that Ben & Jerry’s was not maximizing shareholder value. You should compare the stock price to the prices other companies are offering in your answer.
2) Give a specific example of a decision Ben & Jerry’s made that may not have maximized shareholder value. Explain how this decision destroyed value.
3) Provide an argument how Ben & Jerry’s socially conscious decisions benefit shareholders.
4) Do you think it is possible to run a socially conscious company (in the way of Ben & Jerry’s) and still maximize shareholder value? Why or why not?