What competitive advantages do you believe Starbucks seeks to establish?

Provide explanation and analysis by answering the followingquestions”.Please provide at least six (6) peer-reviewed resources in support of your arguments.● What competitive advantages do you believe Starbucks seeks to establish? What arethe main challenges the firm faces as it tries to maintain the advantage or advantagesyou identified?● Please research about Starbucks Inc. and identify three or four capabilities you believeStarbucks possesses. Please explain your opinion if any of these capabilities areconsidered as core competence and justify your reasoning.● Starbucks’ mission is “To inspire and nurture the human spirit—one person, onecup and one neighborhood at a time.” According to your research and (may bepersonal experience as well) what actions do you recommend the firm take to reach thismission?● Please read about Starbucks’s new chief executive officer Kevin Johnson. Do youbelieve he is a strategic leader? What would be your recommendations to the CEO interms of challenges he is facing in strategic management?