Describe the business situation, including the macro-environmental and micro-environmental conditions facing the organization.

The general structure of all critical analyses: 1. Describe the business situation, including the macro-environmental and micro-environmental conditions facing the organization. 2. Develop the problem statement: the opportunity or threat facing the organization. 3. What alternative strategies and programs would you consider dealing with the opportunity or threat to the organization? Present each alternative in sufficient detail to give the reader an idea of why it may be beneficial. 4. Recommend one or more of the alternatives you have identified. Inform the reader of your reasons for these recommendations. 5. Describe tracking metrics to determine whether your recommended strategies and programs are effective. Be sure to include both intermediate and conclusive metrics to guide management’s redirection of ineffective strategies.