Evaluate the role digital marketing plays in overall marketing strategy.
- Evaluate the role digital marketing plays in overall marketing strategy.
- Interpret how to plan and execute search engine related marketing strategy.
- Compare how different social media channels contribute to meeting marketing objectives.
- Examine mobile and email marketing methodology.
- Outline a cross-platform digital marketing plan that provides value and promotes engagement.
- Classify data analytics and reporting methods for tracking digital marketing engagement.
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